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You're 750% More Likely to Get Your Next Listing from a Postcard Than an Email.

Yep. That’s a real stat.

(Source: Data & Marketing Association (DMA), Response Rate Report)

Why? Because conversations = conversions, and conversions = listings.

So if homeowners are 750% more likely to respond to direct mail than email, I’ll let you do the math.

(Spoiler: postcards crush emails).

But if you ask most agents (and even LOs), they’ll tell you things like:

❌ “Mailers are so 2005.”
❌ “I’d rather spend my money on overpriced Zillow leads.”
❌ “Mailers don’t work!” (Usually after sending two generic postcards nobody asked for.)

And hey, they’re kind of right…
If you’re mailing out the same boring, corporate postcards as everyone else—or worse, not mailing anything at all.

But this week, we’re showing you how to do it right.
Mailers that actually get results—the kind that start conversations, win listings, and build a business you’re proud of.

Like the kind that took a broke nanny to outperforming 50,000 agents and dominating her local market.

(Yes. Really. Her name’s Janine. You’re gonna love her.)

Let’s make mailers cool—and profitable—again.

In This Email:

• The exact letter template that helped a broke nanny dominate her market (yes, you get it)

• Why postcards are outperforming Zillow and Facebook ads (by a long shot)

• The 3-step system to get 140+ homeowners thinking about selling (this week)

• The top 3 mistakes agents make with mailers—and how to avoid ‘em

• The 10-letter-a-day challenge (we’re doubling it for those who want to win big)

• Slides + replay from the live session with Janine (the Mailer Queen)

• Final thoughts on how to break through the noise and become the go-to agent

read time: 5 minutes

Welcome to The Agent Alliance Newsletter!

This is your weekly real estate playbook—a no-nonsense, data-driven guide that deep-dives into one powerful strategy each week, taught by industry leaders who practice, not just preach. It’s designed to boost your revenue, maximize your time, and create a seamless blend between your business and personal life.

Why Mailers Work (Even Better Than Facebook Ads)

Mailers might feel “old school”—until you realize they actually work better than most digital marketing.

Here’s why:

• Mailboxes aren’t crowded with real estate agents anymore. Social feeds? Complete and utter chaos.

• A letter feels like it came from a neighbor—not a bot.

• You can personalize them with names, streets, even local references.

• They build trust, not just “brand awareness.”

• They trigger real conversations—and conversations lead to listings

As Janine put it:

Because she can send a postcard that says their name, lands right on their doorstep, and talks about their house, their street, and their market.

Sorry, Zillow, FB, and all the overpriced lead gen companies—there’s just no other strategy this personalized, scalable, and effective.

And she’s got the 10x ROI to prove it.

Here’s the first step into building your mailer empire.

The One Letter Every Neighbor Should Get

(Step-by-Step Recap from Janine’s Process)

Janine doesn’t start with a “Hey, I’m a real estate agent, and you should let me sell your house.”

She sends a letter that sounds like it came from someone who lives there—not someone just selling there.

Here’s the 3-step system from the training:

Not a graphic designer? Don’t worry; the editable template of Janine’s letter is coming up in just a second so you can skip the headache.

👇This newsletter stays FREE because you click ads like this one—so thanks!

Also… it might just save your inbox.

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Simplify Your Workflow Today

Alright, ad break’s over—now let’s talk about how to get your sign in your neighbor’s yard.

REPLAY (←click to watch the live call, then join the next one on Wednesdays 9:00am CST)

SLIDES (← click to view the slideshow used during the call.)

But before you dive in, you NEED to avoid these BIG mistakes agents & LOs make…

Top 3 Mistakes That Kill Mailer Results

❌ Boring CTAs like “Call me anytime”
❌ Inconsistent messaging (trying to be everything to everyone)
❌ Over-designed or overly “corporate” postcards

If you want to avoid those mistakes that ruin results, then you’re going to want to do this…

The Mailer Challenge (And Yes, You’re Doing Double)

If you’re feeling like you could use a little extra help, you don’t want to do this alone, and you need templates AND guidance, then Janine's FREE 10 Letters a Day Challenge is where it all begins—but this week, we’re raising the bar.

✅ Your goal: 20 letters a day for 7 days
✅ That’s 140 neighbors who now know your name
✅ That’s how agents go from invisible to unforgettable

Want in?

📲 Text CHALLENGE to 844-950-3580 for templates, support, and everything you need to win your next listing—on paper.

Or just keep watching another agent’s sign pop up…on the lawn you should’ve listed.

Disclaimer: The content provided in this newsletter is for informational purposes only and does not constitute financial or professional advice. Please consult with a qualified professional and conduct your own due diligence before making any decisions.