A coffee, a script, and a letter walk into an expired listing...

Sounds like a weird joke, right? (Listen, it’s real estate humor—I’m trying!)

But I actually did this.

I took three rock-solid listing strategies that I covered in March, tossed them into a randomly generated fictional (but painfully realistic) scenario, and asked hundreds of top agents, new agents, and loan officers to vote on which would land the expired listing first.

Here's the scenario I gave them:

Which proven strategy do YOU think will get the conversation started—and lead to the listing appointment?

• ✅ The One Letter — Beat 50,000 agents and generated 10x ROI with mailers.

• ✅ The Just Sold Script — Booked over 3,000 listing appointments using a simple script.

• ✅ The Coffee Meeting — Closed over 1,080 transactions through casual, but intentional vendor-focused conversations.

Which strategy do you think your real estate peers chose?

The result literally came down to one single vote. (And let's just say our advanced AI analysis didn’t quite agree…)

What's your pick? You’ll get to vote below (plus see if you won an exclusive prize).

In This Email:

• Strategy Recaps: Quickly revisit the three powerhouse trainings from March (Coffee Meetings, Just Sold Script, One Letter) to see which would win an expired listing.

• Vote & See If AI Agrees: Vote directly in the newsletter—did advanced AI pick the same strategy you did?

• Prize: See if you won just for reading The Agent Alliance Newsletter

• AI's Top Pick: Does advanced AI agree with your choice? (Reveal & analysis inside!)

• Mistakes to Avoid: The top pitfalls of each strategy—and how to avoid them.

• Replays & Slides: Instant access to full March training replays, slides, templates, and bonus resources.

read time: 5 minutes (or less if you’re already caffeinated)

Welcome to The Agent Alliance Newsletter!

This is your weekly real estate playbook—a no-nonsense, data-driven guide that deep-dives into one powerful strategy each week, taught by industry leaders who practice, not just preach. It’s designed to boost your revenue, maximize your time, and create a seamless blend between your business and personal life.

Here Are Your Contenders: 

[Recap #1] How I Closed 1,080 Deals with Coffee Meetings (And How You Can Too)

☕ Rick Silva's coffee meetings strategy closed over 1,080 deals by building low-pressure relationships with trusted vendors (insurance agents, financial advisors, hairdressers, etc.) who were already serving his ideal clients. He turned casual coffee chats into high-quality referrals with a 30% conversion rate (industry average is about 1%—ouch). No cold leads. No chasing clients. Just genuine conversations that result in ready-to-sign listings.

[Recap #2] The Script That Booked Over 3,000 Listing Appointments

📜 Gustavo Munoz's Just Sold Script booked 3,000+ listing appointments nationwide by leveraging recent neighborhood sales to start quick, relevant conversations. Instead of typical cold calls, Gus's script immediately addresses homeowner curiosity (“How much did my neighbor’s home really sell for?”) and anxiety (“Why didn’t my home sell?”), making homeowners actually want to continue the conversation—resulting in instant trust and easier appointments.

[Recap #3] The One Letter (From Broke Nanny to Top 2%)

✉️ Janine Sasso’s one-page letter beat 50,000 agents nationwide, turning her from a struggling nanny to a top-2% agent with consistent 10x ROI results. Her mailer isn’t just another boring postcard—it feels intentionally personalized, engaging homeowners directly at their mailbox rather than getting lost in noisy digital feeds. Her method builds long-term credibility, getting homeowners to trust and remember her before they ever consider Googling another agent.

Winners of the three 1on1 coaching calls are coming up!

Your Turn: Which Strategy Gets the Listing?

Time to test your instincts against hundreds of your peers and advanced AI:

(It’s anonymous, but hey, pick wisely—we’re secretly judging.)

New strategies take time...
But your bills won’t wait for them to work.

Trying out new strategies takes time—but unfortunately, your bills don't accept that as a minimum payment.

Realty.com drops ready-to-act buyers and sellers straight onto your phone right now. Stop chasing ghosts. Start having real conversations with leads that actually want you to list their home or buy a new one (maybe both?)

And the Winner is…

Live results from our call with top agents, loan officers, and new agents across the country:

• 🥇 #1: The One Letter (Winner by ONE vote!)

• 🥈 #2: Just Sold Script (Just missed the win!)

• 🥉 #3: Coffee Meetings

Don’t feel bad if you voted differently than your peers.

The most advanced AI on the market did too.

🏆 AI’s Winner: The Just Sold Script!

AI's Top Reasons (specific to this scenario):

• ✅ Immediate conversations win listings—end of story.

• ✅ Relevance, relevance, relevance: Instantly addresses homeowner anxiety around their home not selling.

• ✅ Gets your foot in the door fastest with the freshest data.

So, humans vs. robots—which side are you on?

(Reminder: All three strategies consistently close deals. The AI is just here to stir the pot.)

Did You Get a Prize?

We’re giving away three 30-minute 1on1 calls, one for each powerful strategy.

Here are the winners:

🏆 Andrea Leassear

🏆 Bonny Fershtman

Couldn’t make the call? That’s alright, you were still entered to win IF you read at least one newsletter in March from The Agent Alliance and clicked the links inside of that email.

🏆 Laura Champouillion

Those agents and LO’s just got 1on1 coaching worth thousands of $$$ for free, which will also net them infinitely more. It pays to attend the live calls, read the newsletter, and take action.

Winners, you must respond to THIS email by EOD Sunday the 13th to confirm; otherwise, we will select a new winner (but you wouldn’t waste this rare opportunity that others pay thousands for, now would you?)

Didn’t win? No worries—you'll get another chance next month. (Yep, we’re bribing you to stay subscribed and attend. Transparency at its finest.)

But seriously, we've got your back because we are The Agent Alliance.

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Disclaimer: The content provided in this newsletter is for informational purposes only and does not constitute financial or professional advice. Please consult with a qualified professional and conduct your own due diligence before making any decisions.